This article explores the impact of Generative Artificial Intelligence (GenAI) on project managers’ performance in planning tasks, investigating how the tool’s assistance interacts with the user's pre-existing expertise level (novices versus professionals).

The authors employ a 2x2 factorial design study to examine the degree of performance improvement. The findings show that the improvement attributable to GenAI assistance is comparable across both expertise levels. Notably, GenAI tools are shown to elevate the performance of novices to a level akin to unassisted professionals, suggesting that GenAI can effectively bridge the expertise gap in project management.

This research contributes to understanding AI’s utility in supporting innovation-related activities like project planning. It highlights GenAI's potential as a tool for improving efficiency and decision-making across varying levels of expertise, suggesting a paradigm shift that advocates for the strategic integration of AI to optimize performance and learning.

The full article is available open access: here